Launched in 2016, this technology-enabled eCommerce and SaaS business operates in the compliance, identity verification, and fraud prevention niche. The company specializes in ID scanning, fake ID detection, age verification, access control, and retail theft prevention solutions for bars, restaurants, retail, gaming, universities, and other compliance-sensitive industries. Key strengths include nearly 10 years of operating history, diversified revenue streams across hardware and recurring subscription products, strong year-over-year growth, and established operational infrastructure with proprietary technology and recurring customer relationships.
Revenue is diversified across multiple channels, including Amazon FBA (53%), direct B2B sales (25%), Shopify/website sales (19%), subscription revenue (2%), and smaller marketplace channels. The business operates with approximately 10 products across both hardware and subscription offerings, with products manufactured in China and assembled/configured through a U.S.
-based contract manufacturing facility before distribution through Amazon FBA and a U.S.-based 3PL provider.
Operations are supported by U.S.- and India-based development and engineering contractors, while the owner spends approximately 35–40 hours per week managing operations, strategy, innovation, and product development.
The company also benefits from recurring SaaS-style subscription revenue tied to fake ID detection and compliance services.
Growth opportunities include expanding SEO and content marketing efforts, further developing recurring subscription products, and expanding into adjacent markets such as access control, theft prevention, and HR compliance solutions. The business also benefits from increasing regulatory demand for identity verification and fraud mitigation technologies across multiple industries.
With established supplier relationships, diversified sales channels, scalable infrastructure, and recurring revenue components, this business presents a strong opportunity within a growing compliance-driven market.
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COGS have been calculated using a mixture of cash and accrual format over the years with changes in software/tracking. Further details can be provided upon request.