Founded in 2019, this vegan supplement brand has carved out a niche in the health and wellness sector with its innovative 7-in-1 formula supplements. This profitable, founder-led business has seen significant recurring revenue and boasts a robust SDE margin above 50%. With a strong subscription model that accounts for over 75% of its revenue, the company enjoys a loyal customer base of 1,000+ active subscribers and sells on both Shopify and Amazon.
Operating with a lean structure, the business has no employees and has thrived without any current paid advertising spend, relying primarily on organic growth through word-of-mouth, strong online reviews, and an impressive social media following. Logistics are streamlined with the majority of inventory managed from a home office and local self-storage, facilitating self-fulfillment for the primary sales channel, Shopify, while Amazon FBA handles additional sales. The business faced inventory and fulfillment challenges in mid-2026 due to changes in Amazon's services resulting in an inventory gap, but these issues have since been resolved, showing resilience and a quick recovery in performance.
Disclaimers:
Inventory is not normally included in the list price, further details can be provided to Unlockers.
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