Project Breeze is a fast-growing direct-to-consumer compression legwear brand focused primarily on women aged 50 and over. The business offers comfortable, everyday compression products designed for customers managing swelling, lymphoedema, varicose veins, tired or heavy legs, as well as those seeking support for daily wear and travel. Launched in August 2024, the business generated approximately $18.
7M in TTM net sales and $3.7M in EBITDA through July 2026, representing an approximately 20% EBITDA margin and 72% gross margin. Net sales grew by roughly 263% year over year, while EBITDA increased by approximately 323%.
The company operates through a single Shopify store serving the United States, United Kingdom, Australia, and Canada, with the U.S. representing approximately 75% of sales.
Its product offering is differentiated by wider-calf sizing, softer fabrics, and a higher-specification bamboo range that has become the leading product line. Customer acquisition is driven through Meta, Google, and AppLovin, supported by a large owned audience of more than 216,000 email subscribers and an improving repeat-purchase profile. The business is operated by a remote team of 21 contracted specialists and five agency partners, with documented processes across key functions.
Key growth opportunities include expanding into adjacent foot and leg health products, launching on Amazon and other marketplaces, introducing subscription or replenishment programs, developing SEO and SMS, and entering new customer segments and international markets.