Established in 2019, this profitable boutique fitness studio operates under a
nationally recognized group-training franchise and has grown into one of the
highest-rated locations of its brand in the Austin market. The studio delivers
structured, coach-led group classes that combine strength, conditioning, and
recovery work, built around a loyal, recurring membership base.
The business runs on a clean, modern operating model.
Membership, class booking,
recurring billing, and member communication are managed through Mindbody, with
QuickBooks Online handling accounting. A roster of eight experienced coaches,
four with three or more years of tenure, delivers the day-to-day member
experience. This structure means the current owners are not on-site for every
class, and an incoming owner inherits a business that already runs on
established systems and staff.
Financial performance has been consistent and growing. Revenue has climbed
steadily over the past three years, with seller's discretionary earnings holding
in a tight band and a current SDE margin near 43 percent. The revenue base is
anchored by recurring memberships, supplemented by drop-in traffic and
third-party platform partnerships, with no meaningful customer concentration.
The studio occupies a modern, fully equipped space on a high-visibility commuter
corridor in a fast-growing, residentially dense Austin submarket. Dedicated
parking lot and garage access removes a friction point that affects many
competing studios. All equipment has been recently replaced and is owned
outright, so no significant near-term capital expenditure is expected.
Growth levers are straightforward and do not require changing what the business
does. Opportunities include building a corporate-wellness channel using nearby
employers and multifamily communities, extending weekend and mid-day
programming, and formalizing a member referral program on the back of an
exceptional review profile.
The franchise relationship is well established, with protected territory and
renewal rights extending well into the next decade.
A new buyer will execute a
new franchise agreement directly with the franchisor and complete the standard
onboarding and approval process. Prior fitness-industry experience is not
required; backgrounds in hospitality, member experience, or multi-unit franchise
operations would be beneficial. The opportunity may also suit an existing
multi-unit operator of the brand looking to add an Austin location.
The owners are offering the business for sale due to personal reasons and are
committed to a smooth transition, including introductions to members, staff, and
the franchisor, plus training on all operating systems and standby support
through the first full membership cycle under new ownership. Seller financing
and transition terms are negotiable.