I started my store because of one specific reason. I wanted to create a source of predictable income no matter what economic state we are in. My wife and I decided that the Pet Supplies niche is one of the best niches to sell if we were able to get approved to sell in that category.
After working really hard for a couple of years, we got approved to sell in most of the pet supplies niches, and we got some of the best distribution accounts in the entire country with the best prices possible. We wanted to sell in this niche because people will always care for their products no matter what the state of the economy is. We started the store in 2019 and have been selling for a period of about seven years.
However, we've only really been concentrating on the store for the past three years. This was a lifestyle business, so we did not put too much effort into it. So a new owner has lots of opportunity to grow the actual store and revenue.
We primarily sell dog food, cat food, dog treats, and cat treats. Some of the wholesale brands that we do carry are Purina, 9 Lives & Beneful. Since these are well known products, we do not spend a dollar on PPC ads or advertising And because of our really good pricing that we've built up with our distributors over the years, we are consistently winning the buy box.
So the main bottleneck of this business is cash flow and keeping the current products in stock. If the new owner has enough capital to inject into inventory, you can easily double or even 3x the current revenue just by keeping the current products in stock. The trailing twelve month financials are as follows: Revenue: $675,473 Profit: $88,543 We put in about an hour a week into the store just reviewing the financials.
The entire store is run by one virtual assistant that has been with us since the beginning of the store, and she will stay on with a new owner. Everything has been very well documented. So any virtual assistant can pick up right where the current virtual assistant left off if she decides to leave, which she will not.
We also work with a 3pl provider that stores all of our products and ships them into Amazon's fulfillment centers so we never have to touch or see any products. If you're even slightly interested in the store, I would love to hear from you as the store is priced very well and will not remain on this site for much longer.